Connect with people at the right time and place when they’re ready to take action
Reach the Right Audience
Connect with people who are work-oriented and have higher purchasing power. These users spend more online and are more willing to engage with ads to explore new offers.
Create Smarter Customer Journeys
Develop personalized experiences with powerful platform capabilities and audience intelligence that optimize your campaign performance.
Easily Import Campaigns
If you’re already using another product like Google Ads, you can seamlessly transfer your campaign data to Microsoft Advertising.
Search
Unleash the Power of Search
Boost your sales by connecting with users actively searching for your products or services on Bing, Yahoo, DuckDuckGo, and other search engines within Microsoft’s extensive network and key partnerships.
Display
Engage with Visual Storytelling
Connect with global audiences through native and display ads in brand-safe environments like Microsoft Start, MSN, Microsoft Edge, Outlook, and Microsoft Casual Games.
Video & CTV
Combine the Power of Video with Search Intent
Engage your audience with video content that highlights your brand story and seamlessly connects with viewers across Microsoft properties and a network of partner publishers. Whether they’re browsing the web, watching online videos, or enjoying their favorite shows on popular platforms like Netflix, Max, Hulu, Roku, and discovery+, your message will always be front and center.
Retail
Expand Your Brand’s Reach
Connect with people ready to buy your products through ads on search engine results and retail sites like Dick’s Sporting Goods, Sephora, Home Depot, and more.
Maximum Performance
Maximize Your Return on Investment
Create and manage your campaigns, optimize ads to reach the right audience at the right time, and enhance performance to achieve your advertising goals across the Microsoft Advertising network.
Keep Costs Under Control
Use our tools to manage campaigns and meet your advertising goals. Whether you’re working with a fixed budget or aiming for a cost per acquisition or action, Microsoft Advertising gives you full control to achieve success.
NO MINIMUM FEE
Sign up for free and start advertising with any budget.
PAY ONLY FOR CLICKS
Pay only when customers click on your ad. If there are no clicks, you pay nothing.
MEASURE PERFORMANCE
Test keywords, bids, and timing to maximize your ROI.
DAILY BUDGETS
Set an overall budget or adjust your spending daily.
